Glofox vs Mindbody pricing for a boutique studio and the quote questions that decide the real bill

Glofox vs Mindbody pricing is a comparison between one printed number and none. Mindbody prints "starting at $79 USD a month" for North America and sends every plan to a sales conversation. Glofox prints no price at all, only a quote form. So neither company lets you compare the real monthly bill from the website, and the cheaper one is whichever gives you a better written quote with the same inputs.

Mindbody figures were read on mindbodyonline.com/business/pricing on 30 October 2026 from a US connection. Glofox was read on glofox.com/pricing on 31 October 2026. All prices are US dollars and the arithmetic below is ours.

Glofox vs Mindbody pricing side by side

Each platform has its own page on this site with the detail: Glofox pricing and what to ask for in writing and Mindbody pricing per location.

Is Glofox cheaper than Mindbody?

Nobody can answer that from public pages, and any blog that does is quoting a number Glofox has not published. Mindbody's $79 is a floor for the Starter plan, which has no text reminders and no AI, so the bill most studios pay is on a higher plan that Mindbody does not price either. The honest way to compare is to send both vendors the same facts: number of locations, active members, monthly card volume and which features you need, then ask for a written total.

A worked example helps you judge the quotes. A studio with 150 members paying $175 a month moves $26,250 through the system. One percentage point of processing on that volume is $262.50 a month, which is more than three times Mindbody's entry fee. So a quote that is $50 a month cheaper on the platform and half a point worse on processing is the more expensive quote.

What to ask Glofox and Mindbody for in writing

• The monthly platform fee per location, and whether it changes as your member count grows.
• The card, direct debit and ACH rates as a percentage plus any fixed per-transaction fee.
• Whether the branded app is in the base price or an add-on.
• What the AI feature costs, which channels it covers and whether it is charged per conversation.
• The contract length, the renewal terms and the cancellation notice.
• For Mindbody, whether the 20% fee on a new client's first purchase, capped at $30, applies to clients you bring yourself.

Put the answers in a spreadsheet with one row per vendor and a total for a typical month. When one vendor refuses to give a processing rate in writing, treat that as information.

Where each one wins

Mindbody has the biggest consumer marketplace in the category and says more than 3 million people browse its app each month, so a yoga, Pilates or barre studio that wants walk-in discovery gets something real. It also includes unlimited staff users and charges no onboarding fee. Glofox is built for boutique studios and gyms, with a branded app, class booking, memberships and multi-location reporting in one platform, and it sits inside a large fitness software group. If you care most about the member-facing app, put Glofox on the shortlist next to Mindbody.

The cost neither quote covers

Both platforms manage the studio once someone is a member. The expensive moment is earlier, when a prospect sends an Instagram DM asking about the intro offer at 9pm and nobody answers until the next afternoon. By then they have messaged the studio down the street. That reply cost does not appear in either quote.

MessageAgent answers Instagram and Facebook DMs, texts, WhatsApp and web chat, asks the qualifying questions, and books the intro class into your calendar, for a flat $199 a month ($99 a month billed yearly on the Growth plan). It runs next to either platform. Members keep booking, paying and checking in through Glofox or Mindbody, and staff get any thread handed over with the full history. See MessageAgent pricing or how the Instagram DM replies work.

How to decide in an afternoon

Request both quotes on the same day with identical inputs. Ask each rep for the processing rates in the first call, because they decide most of the cost. When the quotes arrive, line up the total for a typical month and for a month with 20% more members. Then check the software line against what you actually earn: dropping the exports into a P&L built from your bookkeeping export shows what percent of revenue your studio software really takes, which is the number to compare year over year.

Glofox vs Mindbody pricing FAQ

How much does Glofox cost compared with Mindbody?

Mindbody prints a starting price of $79 a month per location in North America. Glofox prints no price and uses a quote form. A real comparison needs written quotes from both with the same location count, member volume and card volume, because processing often outweighs the plan fee.

Does Glofox have a free trial or a demo?

Glofox's site offers a free demo and a price quote form. It does not publish plan prices, so the demo is where you ask for the monthly fee, the processing rates and the AI and app costs in writing.

Which is better for a small gym, Glofox or Mindbody?

Mindbody suits studios that want marketplace discovery and unlimited staff users at a low entry price. Glofox suits boutique studios that want a branded member app and multi-location tools. Both need a quote, so choose on the written total and on how each handles your member communication.

Can I add an AI agent to Glofox or Mindbody?

Yes. MessageAgent runs beside either platform, answers DMs and texts at any hour, qualifies leads and books intro classes. It does not replace the member platform, and it is a flat price whichever platform you pick.